Salt Sugar Fat: How the Food Giants Hooked Us

$9.95

Version: PDF eBook, 445 pages, 2013

From a Pulitzer Prize-winning investigative reporter at The New York Times comes the explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back. 

In Salt Sugar Fat, Pulitzer Prize-winning investigative reporter Michael Moss shows how we got here. Featuring examples from some of the most recognizable (and profitable) companies and brands of the last half century – including Kraft, Coca-Cola, Lunchables, Kellogg, Nestlé, Oreos, Cargill, Capri Sun, and many more – Moss’ explosive, empowering narrative is grounded in meticulous, often eye-opening research. 

Category:

Description

Version: PDF eBook, 445 pages, 2013

From a Pulitzer Prize-winning investigative reporter at The New York Times comes the explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back. 

In the spring of 1999, the heads of the world’s largest processed food companies gathered at Pillsbury headquarters in Minneapolis for a secret meeting. On the agenda: the emerging epidemic of obesity, and what to do about it. 

Increasingly, the salt-, sugar-, and fat-laden foods these companies produced were being linked to obesity, and a concerned Kraft executive took the stage to issue a warning: There would be a day of reckoning unless changes were made. When he was done, the most powerful person in the room – the CEO of General Mills – stood up to speak, clearly annoyed. And by the time he sat down, the meeting was over. 

In Salt Sugar Fat, Pulitzer Prize-winning investigative reporter Michael Moss shows how we got here. Featuring examples from some of the most recognizable (and profitable) companies and brands of the last half century – including Kraft, Coca-Cola, Lunchables, Kellogg, Nestlé, Oreos, Cargill, Capri Sun, and many more – Moss’ explosive, empowering narrative is grounded in meticulous, often eye-opening research. 

You may also like…

Shifu Wei Liam

Master instructor in Tai Zhang Dao style of Qigong

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.